WHO WE ARE

ProteinMB is the facilitation team mobilizing the industry led implementation of the Manitoba Protein Advantage (MPA) Action Framework, a collaborative strategy to sustainably grow the protein industry and position Manitoba as the global leader is sustainable protein.

Initially led by the Government of Manitoba and now the responsibility of ProteinMB, Manitoba’s Sustainable Protein Advantage strategy was designed to position the province as a global leader in the production, processing, and marketing of protein.

OUR VISION

Manitoba proudly leads Canada and the world as an innovative model for high-value sustainable protein that nurtures and benefits all people, the local environment and the climate.

OUR MISSION

To become a global leader in sustainable protein, putting Manitoba on the map and drive economic development. 

OUR COMMITMENT TO TRUTH AND RECONCILIATON

Is to build meaningful relationships and mutual understanding in order to mobilize advancement alongside diverse Indigenous communities because we want to serve as an innovative model of working together to advance sustainability goals for people, the planet, and shared economic prosperity.